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Untitled Document
Life Policy Reviews - At a Glance
Concept A life policy review integrates existing policy coverage and performance analysis with current life insurance needs and today’s product efficiencies. Every policy should be subject to a review about every 3-5 years.
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Reasons to
Present


- Life changes such as marriage, divorce, births, and deaths
- Change in home ownership or home value
- Substandard policy performance due to volatile markets
- Price improvements based on 2001 Mortality Tables, effective January 1, 2009
- Product innovation that can improve cash accumulation, strengthen underlying guarantees, and/or reduce premium outlay. (Ex: NLG, riders, combination products)

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Target Market

- Existing life insurance clients (particularly clients who own permanent life insurance, clients with in-force policies that are more than 10 years old, and/or clients with no significant health status changes)
- Existing clients
- Prospective clients
- Group health clients
- P&C clients – Key employees
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Potential Client
Benefits
- Make sure that life insurance is keeping pace with life changes
- Save money on life insurance premiums for same or better coverage
- Improve cash accumulation
- Gain additional benefits such as long-term care coverage and/or wellness benefits
- Ensure proper beneficiary designations
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Marketing
Materials


- Performance Evaluation brochure (large)
- Performance Evaluation brochure (small)
- Performance Evaluation fact finder
- Insurance Matters fact finder
- Prospecting Letter: Existing Life Insurance Clients
- Prospecting Letter: Existing Clients
- Prospecting Letter: Prospective Clients
- Prospecting Letter: Group Health Clients
- Prospecting Letter: P&C Clients – Key Employees
- Authorization for Release of In-force Policy Information
- Allianz Life Policy Review Booklet
- Aviva Wellness for Life Marketing Materials (Flyer) (Postcard)
- Life Policy Review Agent Guide
- Wellness and NLG Brochure

 

 
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